Blink
The Power of Thinking Without Thinking
Malcolm Gladwell
Synopsis
Blink examines the phenomenon of snap judgments, meaning the split-second decisions we make unconsciously. These snap judgments are important decision-making tools, but can also lead to bad choices and all manner of problems. Blink explains how we can best make use of them.
Opening Line
In September of 1983, an art dealer by the name of Gianfranco Becchina approached the J. Paul Getty Museum in California.
Table of Contents
Introduction: The Statue That Didn't Look Right
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The Theory of Thin Slices: How a Little Bit of Knowledge Goes a Long Way
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The Locked Door: The Secret Life of Snap Decisions
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The Warren Harding Error: Why We Fall for Tall, Dark, and Handsome Men
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Paul Van Riper's Big Victory: Creating Structure for Spontaneity
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Kenna's Dilemma: The Right - and Wrong - Way to Ask People What They Want
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Seven Seconds in the Bronx: The Delicate Art of Mind Reading
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Conclusion. Listening with Your Eyes: The Lessons of Blink
Notes
Acknowledgments
Index
Key Takeaways
Introduction: The Statue That Didn't Look Right
-
The Theory of Thin Slices: How a Little Bit of Knowledge Goes a Long Way
-
The Locked Door: The Secret Life of Snap Decisions
-
The Warren Harding Error: Why We Fall for Tall, Dark, and Handsome Men
-
Paul Van Riper's Big Victory: Creating Structure for Spontaneity
-
Kenna's Dilemma: The Right - and Wrong - Way to Ask People What They Want
-
Seven Seconds in the Bronx: The Delicate Art of Mind Reading
-
Conclusion. Listening with Your Eyes: The Lessons of Blink
Notes
Acknowledgments
Index
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